KEY BENEFITS OF MOBILE APPLICATION DEVELOPMENT
We have ushered in a Mobile era in 2017. As there were more mobile users in 2016 than desktop users across the globe. All things including services, products, and even supplies will need to accommodate to hand-held devices like mobiles and tablets. It will become a game of survival of sorts where ‘go mobile or perish’ will be the condition. Else, you can bid Adieu to your customers and business as they migrate to mobile apps and mobile-friendly websites.
It is an understatement to say that every business should have a website. In fact, most businesses have at least one website that is functional. But, we can’t say the same about applications. A number of studies by Oracle have proved that over 60% of users prefer mobile apps to purchase online. Now, if you are into a business that deals with selling products, then owning an application is far more beneficial.
Businesses will soon need to consider mobile app development to stay ahead of the competition. But, why should a business build an app? And what are the key benefits of mobile applications over mobile websites? We have pondered over it for a long time and listed down compelling reasons for you to build an app.
Mobile Apps are faster:
At the end of the day What users think and like is what brings business and profits. Applications are usually 1.5 times faster than mobile websites and they perform actions much faster too. Applications store their data locally on your device. In the case of mobile-sites, data needs to be fetched from the web servers which can take from few seconds to a minute depending upon the network speed.
Instant Online and Offline access
Mobile apps offer seamless experiences with their ability to work Offline and Online. All mobile apps offer instant access by a tap. They allow users to consume their content quickly offering seamless experience via storing vital data that can be accessed offline too. Some apps like banking, storefronts, retail, finance, games, and news work both online and offline. i.e. loading a news item or a game that can be read or played without an internet connection is just wonderful.
Branding and Design Your Mobile Application becomes your Brand Ambassador.
Unlike websites that rely on browsers to support functions, mobile applications can be designed to support swipe gestures like a drag, pinch, hold, tap, double-tap, and more, each performing a certain action that increases user-friendliness. Every mobile app is customized according to a company’s branding and yours won’t be an exception. And if you’re changing your branding, then there’s nothing better than a mobile app.
Productivity Improvement and Cost reduction
Mobile apps help you expand your audience reach in a very short time by reducing marketing costs. The biggest benefit of mobile apps is that it increases communications between your employees, vendors, and customers by sharing the same resources and place to order, give replies, and train about your products and user behavior.
Mobile apps have their own interfaces that allow users to experience a two-way immersive experience. They can simply share an image to their friends and show what they’ve bought via easy sharing and one-click buy will boost your conversation with the customers and revenue. In conclusion, there are millions of Mobile Applications out there on the internet and probably there will be millions more. Remember, users, are spending more and more time on apps as the latest researches have suggested and a business should be present where its customers are. So, it is the best time to build mobile applications for businesses to fully harness ‘First Movers Advantage’ to sell your products and services before your competitor does.
If you’re a business who would love to explore a new avenue to take it to new heights, then get in touch with us.
Visit us at www.greenmousetech.com or call/WhatsApp 08177235762 For further inquiries